The 40 Developmental Assets

       Why do some kids grow up with ease, while others struggle? Why do some kids get involved in dangerous activities, while others spend their time contributing to society?

       Many factors influence why some young people have success in life and others do not. Economic circumstances, genetics, trauma, and many other factors play a role. But these factors — which seem difficult, if not impossible, to change — aren't all that matters. Research by Search Institute has identified 40 concrete, positive experiences and qualities — "Developmental Assets" — that have a tremendous influence on young people's lives. These 40 Developmental Assets, research shows, help young people make wise decisions, choose positive paths, and grow up competent, caring, and responsible.

       We at Junior Achievement take a personal responsibility for helping to cultivate assets in the children of our area. Each of our programs, from Elementary to High School, aids in helping teachers, parents and volunteers to build upon any assets the children already have and help to develop new assets.

       Through the link below, you can read about each of the Search Institute’s 40 building blocks of healthy development. You can also see how our Elementary School Program (ESP), our Middle School Programs Enterprise in Action (EIA) and Economics of Staying in School (ESIS), and our High School Program Success Skills (SS) help nurture these 40 Developmental Assets.

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Junior Achievement uses hands-on experiences to help young people understand the economics of life. In partnership with business and educators, JA brings the real world to students, opening their minds to their potential.